Research designed to disagree with you.
Find the objections hiding behind polite feedback. SKPSIS challenges your assumptions before the market does.
Confirmation feels good. Contradiction moves you forward.
Most research asks whether people like an idea. We start with what could make it fail: the alternatives, the friction, the reasons to say no.
Watch an assumption meet its counterargument.
A glimpse of how SKPSIS turns a confident claim into questions worth answering.
Our product saves teams time.
What if setup takes longer than the time it saves?
Leave with sharper questions, not louder confidence.
Surface blind spots, compare competing explanations and decide what deserves a real-world test.
- 01Expose the assumptions holding up your idea.
- 02Hear the strongest plausible case against it.
- 03Prioritize what to investigate next.
Every run ends in a report you can actually use.
Hosted interactive report, branded PDF, email delivery with a secure link, plus Story, Deck, Memo and Appendix views of the same result.
- 01Draft
- 02Generating
- 03Ready
- Download PDF
- Email report
- Copy secure link
Start with one honest test.
One run, one structured output, a clearer view of what to test next.
One run, one structured output, a clearer view of what to test next.
No countdowns. No inflated promises. The first-run price is €59.
WHO IT IS FOR
- Founders shaping a new offer
- Teams reconsidering their positioning
- Strategists who want an honest second look
WHO IT IS NOT FOR
- Anyone looking for guaranteed validation
- A replacement for talking to real customers
Questions worth asking.
What do I get from a run?
A structured report of assumptions, counterarguments, open questions and recommended next tests.
Is this market validation?
No. It is a research aid for finding weaknesses and designing better real-world validation.
The next step is not certainty. It is a better test.
Bring the idea. We’ll help you challenge it.